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Campaign Calculator

The Community Media Canada (CMC) campaign calculator is designed to make it easy to plan and buy community newspapers across Canada. The CMC provides one guarantee of quality ad reproduction and one contact for national electronic ad distribution in over 850 community newspapers in both English and French. Advertisers can access this truly national media with more than 17 million weekly circulated copies with the few simple mouse clicks and a single phone call.

How to use the campaign calculator

Step 1: Select your geography
Use the clickable map of Canada to select the regions you want in your campaign.

» Go to Step 1 now!

Step 2 : Refine your selection
Set advanced parameters to refine your campaign even further. Parameters include: language of publication, publication day and circulation size. If you had selected only one region of Canada, you will be given the option of narrowing your selection even further within that region.

Step 3 : Confirm the newspapers in your campaign
You'll be given the list of all the publications within your geography that meet your specific parameters. You'll just need to confirm that list, with the option of making exclusions.

Step 4: Define advertisement specifications
Use the preset general ad sizes, or specify custom dimensions. Choose number of colours and number of insertions. The calculator will find the best-fit sizes for all your selected newspapers.

Step 5: Pick up the phone
Just pick up the phone! Call toll-free to 1-866-669-2262. and give the representive your campaign code. If you want to make a few tweaks before calling, you can modify your campaign on a paper-by-paper basis. You can also export your results, or record your campaign code for future reference (campaigns are saved for 90 days).